Document version: 1.0 · Effective date: 2026-06-12 · Last updated: 2026-07-02

The short version: Namefinity is a private memory aid that lives on your phone. We run no servers for your content, require no account, and never collect your people, photos, or notes. The app may send anonymous usage statistics so we can understand which features get used. Google may receive basic diagnostics from the on-device detection parts of the app, but not the photos, screenshots, text, or results they process. You can turn Namefinity's own anonymous stats off in the app.

Who we are

Namefinity ("the app") is developed by Lucid And Company Ltd. ("we", "us"). Contact: [email protected].

What Namefinity does

Namefinity helps you remember the names and faces of people you choose to add — using photos, notes, and short practice sessions. All of it happens on your device.

What we collect

No in-app personal data, and nothing you put into the app. Your people, photos, notes, review history, and settings never leave your device (see below). There is no account system, no advertising, no cross-app tracking, and no crash reporting.

Anonymous usage statistics. So we can tell whether features are used and what to build next, the app sends anonymous, aggregate usage events (for example "a person was added", "a practice session was completed") to Aptabase (EU-hosted). These contain no names, photos, notes, contact details, or advertising identifiers — only event names and small counts, tied to a random anonymous identifier that is not linked to you and is not used to track you across apps or websites. Under Apple's privacy labels, this is "Usage Data" that is not linked to you and not used for tracking. You can turn this off in the app under You → Anonymous stats.

A note on Google diagnostics. The app uses Google-provided components to read text from screenshots and find where faces are in photos, all on your device. Google may receive basic diagnostics about those components, but not the photos, screenshots, text, or results they process.

Data the app stores — on your device only

When you use Namefinity, the following is saved in the app's private storage on your phone:

• People you add: names, photos you choose, and notes you write (where you met, roles, interests, birthdays, memory aids).
• Your own card: an optional profile (your name, a note, an optional photo) used for the QR exchange feature.
• Review history: which cards you reviewed and how you graded them (this drives practice scheduling, streaks, and XP).
• Contacts you choose not to import: if you tap "Don't import" on a contact, the app stores only that contact's id — a reference, with no name, number, or other detail — so it stays hidden from future imports. This reference is stored only locally and is removed if you delete the app or clear its local data.
• Settings: your preferences (session size, anonymous stats, and similar).

This data never leaves your device unless you export or share it (see below). Deleting the app deletes all of it.

How the app uses your phone's features

Each permission is requested only when you use the feature, and used only for that feature: